About
Dennis Coffee Shop was first established in Jolo in 1962. The coffee shop, initially called Omar's Place was among the industry pioneers, and was managed by the family matriarch, Ubbaisa Ahalul. Though without a formal education, it was through her inherent entrepreneurial skills and own brand of business management that the coffee shop grew into the enterprise that it is today. The name "Dennis Coffee Shop" came into use after the birth of Ubbaisa's first grandson, Dennis. The family succeeded in expanding to 5 branches in Jolo, all managed by relatives and next of kin. It has become a family tradition, now being handed down to the third generation. Imelda Ahalul-Dagus, the eldest of Ubbaisa's grandchildren realized the significance of preserving such a heritage. After working abroad for 23 years, Imelda decided to return home to fulfill a mission of preserving a family legacy and keeping Sulu coffee culture alive. Imelda says "it's not just about coffee, it's also about culture
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